Brad Slavin presents to 30 small business owners in San Diego on the topics of “Why Every Business Should Have A Paid Marketing Strategy&#
Mar 3
2014
Dec 2
2013
Cheap Tools
Yesterday I went to Harbor Freight Tools at 8400 Miramar Road to buy some tools for the new year. My philosophical question is “is buying cheap tools, actually more costly in the long run?” My personal feelings are that if you are not a professional and there is a warranty on the hand tool, I have [&hellip
Oct 30
2013
Impact of Google Algorithm Changes on Business Lead Generation
The latest round of Google algorithm changes may have had a near-devastating impact on your businesses and the way you do lead generation. The impact of these changes can be felt both financially and emotionally. I have one story of business that had 15 employees in his web business that was selling classic american car [&hellip
Jul 6
2013
Video for Lead Capture Pages
We just wrapped up the filming of two videos for a clients lead capture page. He is in the alarm business and is looking to expand his commercial alarm services. By following the principles of Lifecycle Marketing he is changing his strategy from just trying to pitch his products to a softer sale with an valuable [&hellip
May 2
2013
Running your Small Business from a Smartphone
Have you ever wondered what tools you’d need to run your business from a smartphone? I am a huge advocate of the 4 Hour Work Week lifestyle and one of the biggest issues is how to run your business when you are not in the office. Be it fro across town or from across the [&hellip
Apr 29
2013
Apr 21
2013
Ways you can ask for a Referral
What’s the best way to ask people for referrals? Here are a few suggestions: Email – send out an email to your database and ask them if they know of companies that could benefit by doing business with you. If you’d like, you can offer some sort of incentive to really entice them to refer [&hellip
Sep 19
2012
Facebook has Started Retargeting Ads
If you do any kind of advertising on Facebook, you’ll be interested to know that the popular social networking site recently launched a new ad retargeted service. I was reading an article on TechCrunch about Facebook Exchange, works by following users while they browse the Internet. The information that is gathered is then used to display targeted [&hellip
Sep 19
2012
New iPhone Maps App Features Yelp Profiles and Reviews
The world is currently abuzz about the iPhone 5. In addition to having a larger screen and a faster processor, the new phone is going to do away with Google Maps for the first time. Instead, there will be a Maps app by Apple. The new Maps app is going to be integrated with Yelp, [&hellip
Jul 8
2012
Google Shopping Shifts to a Purely Commercial Model
Google recently announced that it will be switching its Google Product Search service to Google Shopping. Semantics aside, this change represents a major shift for the company, and it’s one that is sure to have profound effects for online retailers. Although the changeover won’t be complete until sometime this fall, small retailers are already scrambling [&hellip
Newer Entries »
— « Older Entries
